A new and improved way to optimize your Toronto real estate listing

When selling your home, your goal is to net the most profit in a short amount of time. But if your home sits on the market and you only hear crickets, it might feel impossible to get there. You aren’t interested in playing the waiting game or giving any discounts, and now you don’t have to.

By working with an experienced Toronto real estate agent and digital marketing expert, you have the opportunity to optimize your listing for better results. I offer several online marketing and strategic selling services to help you get top dollar for your home. You can start by exploring my modern marketing process below.


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Certified Negotiation Expert®

As a Certified Negotiation Expert, I’m able to help you achieve better results in the sale of your home. Let me strategize a game plan for you that will improve your bottom line. That way you can focus on what matters most to you.


Marketing On The House

To maximize your property's value you need amazing marketing and a Realtor that knows
how to effectively position your property on the market


Quality Photography

The foundation of any great real estate listing is amazing photography. This is often the first thing a buyer will see from a property and first impressions are everything.

High-quality photography helps buyers envision themselves in your home before they even take a step inside. It’s an essential part of successfully selling your home in today’s digital world.

Property Video

Video is the best way to maximize exposure and connect with potential buyers emotionally. It's a necessary tool in today's fast paced and competitive real estate market.

We will highlight all of the unique and appealing features of your home through a home property video that will be included in your optimized listing.

Home Staging

Home staging increases the perceived value of a property. It helps buyers see the possibilities of how each room in your home can be used and decorated. It’s no surprise, then, that staged homes sell faster and for more money than homes with a blank canvas.

We bring in professional stagers for all of our listings for a consultation and cover the staging expenses, some conditions apply.

Social Media

Leveraging all the beautiful photos and video we capture of your property, social media is the perfect platform to market and share your listing. We use paid social advertising with precise targeting to

The modern home search starts online. Using my digital marketing expertise, we will create a strategic social media ads to attract ideal buyers.

Property Website

Before buyers visit your home for an open house, they will have a chance to experience it online from the comfort of their own home. This also gives us a chance to really showcase the photos and video in beautiful high resolution and in an easy to share format.

This comes with a custom domain name 

Floor Plan

Buyers want to see the blueprint of your home, and a detailed floor plan will walk them through the full layout of your house before they come to visit.

Before a potential buyer comes to see your property in person, a full property floor plan is the best way to showcase the size and space they have to work with. This is an often overlooked important piece when marketing real estate.

The Basics

In addition to all these wonderful marketing services we offer, we of course include all the standard real estate marketing services. This includes everything from hosting open houses with fancy feature sheets, sending out 'Just Listed' postcards to the neighbourhood to crafting the best property description for MLS and sticking our For Sale sign in the front yard. Everything you need to sell your home for top dollar!

RE/MAX Network

With a presence in over 100 countries and territories, the RE/MAX network’s global footprint is unmatched by any other real estate brand. With real estate sales coming from all over the world, having a global network is important now more than ever. 

When we work together, you will have access to the full RE/MAX network. We sell more real estate than any other real estate organization, and networking is large part of how we do that.

Will staged our condo, prepared a phenomenal video and property posting, and got the listing out on several media platforms. The uptake was immediate, and we had a very attractive offer right away. The deal closed within 24 hours! Will is a pleasure to work with and has strong knowledge of the residential market.
— Norm H.
I recently sold my condo in North York with Will. He was incredibly easy to work with and did an outstanding job. He made sure I understood what was happening at each stage of the process and was sure to carefully go through the offers so I understood them. His recommendations for painting, staging, and lawyers were all great, and my condo sold incredibly quickly at the price we hoped for. Thanks again Will!
— Tyler M.


What's Your Home Worth?